This morning Geoff Rich from FCBStudios set off from London on the CYCLE TO MIPIM charity challenge. A 1500km cycling endurance event from London to Cannes in the south of France.
The first stage of their journey sees the riders travel 120km to Folkestone and then off to France they go. A baton, representing the riders’ commitment to the charities involved, will be carried continuously for the entire distance and delivered to the MIPIM property fair in Cannes.
If you'd like to support Geoff and the charities and riders involved you can do so here.